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Only half of the year has passed by and Instagram has already rolled out several significant updates. These new updates will play a key role in helping brands better market themselves on Instagram. Each update is unique and paramount. In this article, we will analyse each and every one of these updates and will investigate on how advertisers can utilize …

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Facebook has introduced a new feature on their advertising platform called Split Testing. Split testing can be set at the campaign level for all types of campaigns except for brand awareness. Most people feel that their ads are well optimized and are reaching the right people, are appearing at the right place and are of the right cost. However, posting …

When we talk about reaching the target audience on Social Media channels, we need to create a checklist of things to keep in mind. For example, effectively creating content around your brand, choosing the right audience etc. are important aspects to keep in mind. When we add posts to a page that already has audience engagement, it encourages the audience …

Increasing engagement on social media is like keeping the attention of a three year old. There are tons of things published each day and we are often on the next before even finishing the content in front of us. Having a campaign/contest or even a piece of content go viral is every marketer’s dream. . Over 2.5 billion individuals (a …

Now a Days Instagram in Trend having more than 300 million active users,and this social media outlet loved by all (celebs as well as commoners) its not only used for enjoying purposes but also used for branding and promote your business in large scale.Here i m telling you the most effective techniques to grow your followers. 1. LIKE PHOTOS Like …

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Do you post videos on Facebook? Have you tried retargeting your live and uploaded videos? To explore techniques for retargeting your videos, I interview Amanda Bond. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media …